New Wayfinding for Half Moon Bay

Graphic Solutions has completed sign-planning and design concepts for a comprehensive gateway and wayfinding program for the City of Half Moon Bay.  This charming city is situated between forested hills, world-famous pumpkin fields, and some of California’s most beautiful coastline. 

We worked with staff and stakeholders to develop parallel, complementary schemes for  the CalTrans Highways 1 and 92, as well as the pedestrian-friendly downtown, with its unique shops and restaurants.

Solutions include gateway signs, vehicular and pedestrian wayfinding directionals, directories, and park signage.

The first implementation phase is going out to bid this year. This new sign program reflects the City’s “Guiding Principles” for its current general plan update:  improving circulation and connectivity, reinforcing greater downtown vitality, and balancing the needs of both visitors and locals.

According to the Community Development Director overseeing the project at the time,  Graphic Solutions are the “go-to” guys for signage and branding!