For this hip, rapidly growing urban neighborhood near downtown San Diego, Graphic Solutions developed a unique wayfinding system to help reinforce pedestrian exploration. Vehicular directional signs aid visitors in finding parking, while pedestrian-oriented signs and directories link them with local businesses and walking destinations. The sign shapes and color scheme tie the system in with an existing neighborhood gateway sign and the historic character of the area.


Client:  North Park Main Street


  • concept design
  • vehicular wayfinding
  • pedestrian wayfinding
  • gateway and parking identification